Limits...
The use and perception of electronic cigarettes and snus among the U.S. population.

Zhu SH, Gamst A, Lee M, Cummins S, Yin L, Zoref L - PLoS ONE (2013)

Bottom Line: Women were significantly more likely to have tried e-cigarettes than men.Those who had tried e-cigarettes were more likely than those who tried snus to report their products being safer than regular cigarettes (49.9% vs. 10.8%).That e-cigarettes have surpassed snus in adoption rate, even before any promotion by major tobacco companies, suggests that the former have tapped into smokers' intuitive preference for potentially harm-reducing products, probably due to the product design.

View Article: PubMed Central - PubMed

Affiliation: Moores Cancer Center, University of California San Diego, La Jolla, California, United States of America.

ABSTRACT

Background: E-cigarettes have generated controversy in the tobacco control field similar to that of Swedish snus, which came to the U.S. market six years earlier. Some argue that e-cigarettes have great potential to help smokers quit regular cigarettes while others contend they should be banned for lack of safety and efficacy data. This study examined population data from the U.S.

Methods: A U.S. population survey with a national probability sample (N=10,041) was conducted (February 24 to March 8, 2012, before any major paid advertisement of e-cigarettes appeared on television). Survey respondents were asked if they had heard about e-cigarettes, where they had heard about them, whether they had used e-cigarettes or snus, how often they used them, and why they used them. Responses were weighted to represent the entire U.S. population.

Findings: A high proportion, 75.4%, reported having heard about e-cigarettes. Television ranked as the number one source of information, followed by "in-person conversation" and "Internet." About 8.1% had tried e-cigarettes, and 1.4% were current users. These rates were twice those of snus (4.3% and 0.8%, respectively). Among current smokers, 32.2% had tried e-cigarettes, and 6.3% were current users. Over 80% of current e-cigarette users were non-daily users. Women were significantly more likely to have tried e-cigarettes than men. Those who had tried e-cigarettes were more likely than those who tried snus to report their products being safer than regular cigarettes (49.9% vs. 10.8%). Almost half (49.5%) of current smokers were susceptible to using e-cigarettes in the future.

Conclusions: That e-cigarettes have surpassed snus in adoption rate, even before any promotion by major tobacco companies, suggests that the former have tapped into smokers' intuitive preference for potentially harm-reducing products, probably due to the product design. E-cigarette use is likely to increase in the next few years.

Show MeSH
The rates of ever use and current use of E-Cigarettes and Snus.
© Copyright Policy
Related In: Results  -  Collection


getmorefigures.php?uid=PMC3824062&req=5

pone-0079332-g001: The rates of ever use and current use of E-Cigarettes and Snus.

Mentions: Figure 1 shows the rate of having “ever used” and “currently use” for e-cigarettes and snus, weighted to the U.S. population. A total of 8.08% reported that they had ever used e-cigarettes, and 1.44% reported currently using e-cigarettes. Thus, approximately 18% of those who have ever used e-cigarettes continue as current users (1.44/8.08 =17.8%).


The use and perception of electronic cigarettes and snus among the U.S. population.

Zhu SH, Gamst A, Lee M, Cummins S, Yin L, Zoref L - PLoS ONE (2013)

The rates of ever use and current use of E-Cigarettes and Snus.
© Copyright Policy
Related In: Results  -  Collection

Show All Figures
getmorefigures.php?uid=PMC3824062&req=5

pone-0079332-g001: The rates of ever use and current use of E-Cigarettes and Snus.
Mentions: Figure 1 shows the rate of having “ever used” and “currently use” for e-cigarettes and snus, weighted to the U.S. population. A total of 8.08% reported that they had ever used e-cigarettes, and 1.44% reported currently using e-cigarettes. Thus, approximately 18% of those who have ever used e-cigarettes continue as current users (1.44/8.08 =17.8%).

Bottom Line: Women were significantly more likely to have tried e-cigarettes than men.Those who had tried e-cigarettes were more likely than those who tried snus to report their products being safer than regular cigarettes (49.9% vs. 10.8%).That e-cigarettes have surpassed snus in adoption rate, even before any promotion by major tobacco companies, suggests that the former have tapped into smokers' intuitive preference for potentially harm-reducing products, probably due to the product design.

View Article: PubMed Central - PubMed

Affiliation: Moores Cancer Center, University of California San Diego, La Jolla, California, United States of America.

ABSTRACT

Background: E-cigarettes have generated controversy in the tobacco control field similar to that of Swedish snus, which came to the U.S. market six years earlier. Some argue that e-cigarettes have great potential to help smokers quit regular cigarettes while others contend they should be banned for lack of safety and efficacy data. This study examined population data from the U.S.

Methods: A U.S. population survey with a national probability sample (N=10,041) was conducted (February 24 to March 8, 2012, before any major paid advertisement of e-cigarettes appeared on television). Survey respondents were asked if they had heard about e-cigarettes, where they had heard about them, whether they had used e-cigarettes or snus, how often they used them, and why they used them. Responses were weighted to represent the entire U.S. population.

Findings: A high proportion, 75.4%, reported having heard about e-cigarettes. Television ranked as the number one source of information, followed by "in-person conversation" and "Internet." About 8.1% had tried e-cigarettes, and 1.4% were current users. These rates were twice those of snus (4.3% and 0.8%, respectively). Among current smokers, 32.2% had tried e-cigarettes, and 6.3% were current users. Over 80% of current e-cigarette users were non-daily users. Women were significantly more likely to have tried e-cigarettes than men. Those who had tried e-cigarettes were more likely than those who tried snus to report their products being safer than regular cigarettes (49.9% vs. 10.8%). Almost half (49.5%) of current smokers were susceptible to using e-cigarettes in the future.

Conclusions: That e-cigarettes have surpassed snus in adoption rate, even before any promotion by major tobacco companies, suggests that the former have tapped into smokers' intuitive preference for potentially harm-reducing products, probably due to the product design. E-cigarette use is likely to increase in the next few years.

Show MeSH